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Was very nice & helpful to my needs. Gave very good informational details that helped us decide which couch and recli...
Great customer service! My father and I have been coming here for years for mattresses, dressers, and different furni...
Always a pleasure to go here. They have such a huge selection. The staff is always very friendly and not pushy at all...
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Consumer Choice

Shop the Consumer Choice collection at Massey's Furniture Barn in Watertown, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Watertown to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Watertown, NY area. Financing options available.

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  • Product image
    Lavinton Nightstand image
    Save $104.93 Save $0.00

    Lavinton Nightstand

    Ashley Furniture
    $432.84
    $432.84 - $432.84
    $432.84
    $327.91
    $327.91 - $327.91
    $327.91

    Take inspiration from the traditional luxury of this nightstand. Classic with a rich cherry brown finish, its stately presence graces your room wi...

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    $432.84
    $432.84 - $432.84
    $432.84
    $327.91
    $327.91 - $327.91
    $327.91
    Save $104.93 Save $0.00
  • Product image
    Lavinton Dresser and Mirror image
    Save $322.50 Save $0.00

    Lavinton Dresser and Mirror

    Ashley Furniture
    $1,330.30
    $1,330.30 - $1,330.30
    $1,330.30
    $1,007.80
    $1,007.80 - $1,007.80
    $1,007.80

    Take inspiration from the traditional luxury of this dresser with mirror. Classic with a rich cherry brown finish, its stately presence graces you...

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    $1,330.30
    $1,330.30 - $1,330.30
    $1,330.30
    $1,007.80
    $1,007.80 - $1,007.80
    $1,007.80
    Save $322.50 Save $0.00
  • Product image
    Lavinton Dresser image
    Save $243.70 Save $0.00

    Lavinton Dresser

    Ashley Furniture
    $1,005.25
    $1,005.25 - $1,005.25
    $1,005.25
    $761.55
    $761.55 - $761.55
    $761.55

    Take inspiration from the traditional luxury of this dresser. Classic with a rich cherry brown finish, its stately presence graces your room with ...

    View full details
    $1,005.25
    $1,005.25 - $1,005.25
    $1,005.25
    $761.55
    $761.55 - $761.55
    $761.55
    Save $243.70 Save $0.00
  • Product image
    Lavinton Chest of Drawers image
    Save $200.65 Save $0.00

    Lavinton Chest of Drawers

    Ashley Furniture
    $827.67
    $827.67 - $827.67
    $827.67
    $627.02
    $627.02 - $627.02
    $627.02

    Take inspiration from the traditional luxury of this chest of drawers. Classic with a rich cherry brown finish, its stately presence graces your r...

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    $827.67
    $827.67 - $827.67
    $827.67
    $627.02
    $627.02 - $627.02
    $627.02
    Save $200.65 Save $0.00
  • Lavinton Bedroom Set - Massey's Furniture Barn (Watertown, NY)
    Lavinton Bedroom Set - Massey's Furniture Barn (Watertown, NY)
    Save up to $741.85 Save $0.00

    Lavinton Bedroom Set

    Ashley Furniture
    $2,406.86 - $3,060.12
    $2,406.86 - $3,060.12
    $2,406.86
    $1,823.38 - $2,318.27
    $1,823.38 - $2,318.27
    $1,823.38

    Take inspiration from the traditional luxury of this bedroom package. Classic with a rich cherry brown finish, its stately presence graces your ro...

    View full details
    $2,406.86 - $3,060.12
    $2,406.86 - $3,060.12
    $2,406.86
    $1,823.38 - $2,318.27
    $1,823.38 - $2,318.27
    $1,823.38
    Save up to $741.85 Save $0.00
  • Acklen Place Sectional - Massey's Furniture Barn (Watertown, NY)
    Acklen Place Sectional - Massey's Furniture Barn (Watertown, NY)
    Save $553.80 Save $0.00

    Acklen Place Sectional

    Ashley Furniture
    $2,284.43
    $2,284.43 - $2,284.43
    $2,284.43
    $1,730.63
    $1,730.63 - $1,730.63
    $1,730.63

    Enjoy the endless adaptability of this power reclining sectional. Whether you’re hosting guests, setting up for movie night or just need a refresh...

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    $2,284.43
    $2,284.43 - $2,284.43
    $2,284.43
    $1,730.63
    $1,730.63 - $1,730.63
    $1,730.63
    Save $553.80 Save $0.00
  • Fortman Panel Storage Bed - Massey's Furniture Barn (Watertown, NY)
    Fortman Panel Storage Bed - Massey's Furniture Barn (Watertown, NY)
    Save up to $369.39 Save $0.00

    Fortman Panel Storage Bed

    Ashley Furniture
    $1,182.83 - $1,523.73
    $1,182.83 - $1,523.73
    $1,182.83
    $896.08 - $1,154.34
    $896.08 - $1,154.34
    $896.08

    The casual design of this queen panel storage bed introduces a time-honored look to your restful retreat. The beautifully crafted piece is built t...

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    $1,182.83 - $1,523.73
    $1,182.83 - $1,523.73
    $1,182.83
    $896.08 - $1,154.34
    $896.08 - $1,154.34
    $896.08
    Save up to $369.39 Save $0.00
  • Frandern Loft Bed - Massey's Furniture Barn (Watertown, NY)
    Frandern Loft Bed - Massey's Furniture Barn (Watertown, NY)
    Save up to $338.26 Save $0.00

    Frandern Loft Bed

    Ashley Furniture
    $1,059.18 - $1,395.32
    $1,059.18 - $1,395.32
    $1,059.18
    $802.41 - $1,057.06
    $802.41 - $1,057.06
    $802.41

    Cool, casual style is for all ages. With this twin over twin loft bed, they get the function they need plus the refined design you love. Approacha...

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    $1,059.18 - $1,395.32
    $1,059.18 - $1,395.32
    $1,059.18
    $802.41 - $1,057.06
    $802.41 - $1,057.06
    $802.41
    Save up to $338.26 Save $0.00
  • Stupendous Super Chaise - Massey's Furniture Barn (Watertown, NY)
    Stupendous Super Chaise - Massey's Furniture Barn (Watertown, NY)
    Save $688.93 Save $0.00

    Stupendous Super Chaise

    Ashley Furniture
    $2,841.85
    $2,841.85 - $2,841.85
    $2,841.85
    $2,152.92
    $2,152.92 - $2,152.92
    $2,152.92

    Don’t want to sacrifice standout style for majorly cozy seating? This super chaise pairs bold character with sink-in comfort. Its retro-cool jumbo...

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    $2,841.85
    $2,841.85 - $2,841.85
    $2,841.85
    $2,152.92
    $2,152.92 - $2,152.92
    $2,152.92
    Save $688.93 Save $0.00
  • Top Tier Sectional Chofa - Massey's Furniture Barn (Watertown, NY)
    Top Tier Sectional Chofa - Massey's Furniture Barn (Watertown, NY)
    Save $602.41 Save $0.00

    Top Tier Sectional Chofa

    Ashley Furniture
    $2,484.93
    $2,484.93 - $2,484.93
    $2,484.93
    $1,882.52
    $1,882.52 - $1,882.52
    $1,882.52

    Experience unparalleled comfort with this sectional chofa. It’s a stylish and invitingly soft look—made all the more appealing by cozy corduroy cu...

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    $2,484.93
    $2,484.93 - $2,484.93
    $2,484.93
    $1,882.52
    $1,882.52 - $1,882.52
    $1,882.52
    Save $602.41 Save $0.00
  • Trinell Bookcase Bed - Massey's Furniture Barn (Watertown, NY)
    Trinell Bookcase Bed - Massey's Furniture Barn (Watertown, NY)
    Save $216.40 Save $0.00

    Trinell Bookcase Bed

    Ashley Furniture
    $892.66
    $892.66 - $892.66
    $892.66
    $676.26
    $676.26 - $676.26
    $676.26

    Youth Bedroom Whether she loves horses or he's a cowboy at heart, this full bookcase bed matches their authenticity. Its rustic finish, plank-styl...

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    $892.66
    $892.66 - $892.66
    $892.66
    $676.26
    $676.26 - $676.26
    $676.26
    Save $216.40 Save $0.00
  • Schooner Rocks Power Recliner - Massey's Furniture Barn (Watertown, NY)
    Schooner Rocks Power Recliner - Massey's Furniture Barn (Watertown, NY)
    Save $244.23 Save $0.00

    Schooner Rocks Power Recliner

    Ashley Furniture
    $1,007.45
    $1,007.45 - $1,007.45
    $1,007.45
    $763.22
    $763.22 - $763.22
    $763.22

    Elevate your movie nights with this power recliner. Its adjustable headrest ensures a perfect view of the TV no matter how far back you recline, a...

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    $1,007.45
    $1,007.45 - $1,007.45
    $1,007.45
    $763.22
    $763.22 - $763.22
    $763.22
    Save $244.23 Save $0.00
  • Breckington Home Office Set - Massey's Furniture Barn (Watertown, NY)
    Breckington Home Office Set - Massey's Furniture Barn (Watertown, NY)
    Save up to $456.65 Save $0.00

    Breckington Home Office Set

    Ashley Furniture
    $1,173.33 - $1,883.68
    $1,173.33 - $1,883.68
    $1,173.33
    $888.89 - $1,427.03
    $888.89 - $1,427.03
    $888.89

    Classic meets contemporary in this home office package. With a rich, dark wood tone, it suits today’s trends while balancing a timeless appeal. Cl...

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    $1,173.33 - $1,883.68
    $1,173.33 - $1,883.68
    $1,173.33
    $888.89 - $1,427.03
    $888.89 - $1,427.03
    $888.89
    Save up to $456.65 Save $0.00
  • Frandern Full Bed - Massey's Furniture Barn (Watertown, NY)
    Frandern Full Bed - Massey's Furniture Barn (Watertown, NY)
    Save up to $241.01 Save $0.00

    Frandern Full Bed

    Ashley Furniture
    $657.99 - $994.16
    $657.99 - $994.16
    $657.99
    $498.48 - $753.15
    $498.48 - $753.15
    $498.48

    Cool, casual style is for all ages. With this full panel bed with storage, they get the function they need plus the refined design you love. Appro...

    View full details
    $657.99 - $994.16
    $657.99 - $994.16
    $657.99
    $498.48 - $753.15
    $498.48 - $753.15
    $498.48
    Save up to $241.01 Save $0.00
  • Frandern Loft Bed with Bookcase and Drawer Storage - Massey's Furniture Barn (Watertown, NY)
    Frandern Loft Bed with Bookcase and Drawer Storage - Massey's Furniture Barn (Watertown, NY)
    Save $400.92 Save $0.00

    Frandern Loft Bed with Bookcase and Drawer Storage

    Ashley Furniture
    $1,653.78
    $1,653.78 - $1,653.78
    $1,653.78
    $1,252.86
    $1,252.86 - $1,252.86
    $1,252.86

    Cool, casual style is for all ages. With this twin loft bed with drawer storage, they get the function they need plus with the refined design you ...

    View full details
    $1,653.78
    $1,653.78 - $1,653.78
    $1,653.78
    $1,252.86
    $1,252.86 - $1,252.86
    $1,252.86
    Save $400.92 Save $0.00
  • Frandern Loft Bed with Bookcase Storage - Massey's Furniture Barn (Watertown, NY)
    Frandern Loft Bed with Bookcase Storage - Massey's Furniture Barn (Watertown, NY)
    Save up to $385.15 Save $0.00

    Frandern Loft Bed with Bookcase Storage

    Ashley Furniture
    $1,323.96 - $1,588.75
    $1,323.96 - $1,588.75
    $1,323.96
    $1,003.00 - $1,203.60
    $1,003.00 - $1,203.60
    $1,003.00

    Cool, casual style is for all ages. With this twin loft bed with bookcase storage, they get the function they need plus the refined design you lov...

    View full details
    $1,323.96 - $1,588.75
    $1,323.96 - $1,588.75
    $1,323.96
    $1,003.00 - $1,203.60
    $1,003.00 - $1,203.60
    $1,003.00
    Save up to $385.15 Save $0.00
  • Frandern Loft Bed with Drawer Storage - Massey's Furniture Barn (Watertown, NY)
    Frandern Loft Bed with Drawer Storage - Massey's Furniture Barn (Watertown, NY)
    Save up to $416.68 Save $0.00

    Frandern Loft Bed with Drawer Storage

    Ashley Furniture
    $1,388.98 - $1,718.79
    $1,388.98 - $1,718.79
    $1,388.98
    $1,052.26 - $1,302.11
    $1,052.26 - $1,302.11
    $1,052.26

    Cool, casual style is for all ages. With this twin loft bed with drawer storage, they get the function they need plus the refined design you love....

    View full details
    $1,388.98 - $1,718.79
    $1,388.98 - $1,718.79
    $1,388.98
    $1,052.26 - $1,302.11
    $1,052.26 - $1,302.11
    $1,052.26
    Save up to $416.68 Save $0.00
  • Korestone End Table - Massey's Furniture Barn (Watertown, NY)
    Korestone End Table - Massey's Furniture Barn (Watertown, NY)
    Save up to $126.68 Save $0.00

    Korestone End Table

    Ashley Furniture
    $245.30 - $522.57
    $245.30 - $522.57
    $245.30
    $185.83 - $395.89
    $185.83 - $395.89
    $185.83

    This end table exemplifies casual contemporary design with an urban vibe. Its rich brown finish is warm and inviting, and decor looks that much sl...

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    $245.30 - $522.57
    $245.30 - $522.57
    $245.30
    $185.83 - $395.89
    $185.83 - $395.89
    $185.83
    Save up to $126.68 Save $0.00
  • Meadie Vase - Massey's Furniture Barn (Watertown, NY)
    Meadie Vase - Massey's Furniture Barn (Watertown, NY)
    Save up to $22.35 Save $0.00

    Meadie Vase

    Ashley Furniture
    $67.37 - $92.20
    $67.37 - $92.20
    $67.37
    $51.04 - $69.85
    $51.04 - $69.85
    $51.04

    Understated in its beauty, this vase offers a traditional feel courtesy of its terra cotta construction. The antiqued look is brought into the pres...

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    $67.37 - $92.20
    $67.37 - $92.20
    $67.37
    $51.04 - $69.85
    $51.04 - $69.85
    $51.04
    Save up to $22.35 Save $0.00
  • Midnight-Madness Sectional with Chaise - Massey's Furniture Barn (Watertown, NY)
    Midnight-Madness Sectional with Chaise - Massey's Furniture Barn (Watertown, NY)
    Save up to $1,018.06 Save $0.00

    Midnight-Madness Sectional with Chaise

    Ashley Furniture
    $1,664.48 - $4,199.50
    $1,664.48 - $4,199.50
    $1,664.48
    $1,260.97 - $3,181.44
    $1,260.97 - $3,181.44
    $1,260.97

    Wrapped in luxuriously soft jumbo corduroy, this sectional with chaise takes cozy and inviting to a higher level. The sumptuous piece is perfect f...

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    $1,664.48 - $4,199.50
    $1,664.48 - $4,199.50
    $1,664.48
    $1,260.97 - $3,181.44
    $1,260.97 - $3,181.44
    $1,260.97
    Save up to $1,018.06 Save $0.00
  • Midnight-Madness Sectional - Massey's Furniture Barn (Watertown, NY)
    Midnight-Madness Sectional - Massey's Furniture Barn (Watertown, NY)
    Save up to $816.36 Save $0.00

    Midnight-Madness Sectional

    Ashley Furniture
    $2,204.72 - $3,367.48
    $2,204.72 - $3,367.48
    $2,204.72
    $1,670.24 - $2,551.12
    $1,670.24 - $2,551.12
    $1,670.24

    Wrapped in luxuriously soft jumbo corduroy, this sectional takes cozy and inviting to a higher level. The sumptuous piece is perfect for unwinding...

    View full details
    $2,204.72 - $3,367.48
    $2,204.72 - $3,367.48
    $2,204.72
    $1,670.24 - $2,551.12
    $1,670.24 - $2,551.12
    $1,670.24
    Save up to $816.36 Save $0.00
  • Modmax II Reclining Loveseat - Massey's Furniture Barn (Watertown, NY)
    Modmax II Reclining Loveseat - Massey's Furniture Barn (Watertown, NY)
    Save $462.39 Save $0.00

    Modmax II Reclining Loveseat

    Ashley Furniture
    $1,907.35
    $1,907.35 - $1,907.35
    $1,907.35
    $1,444.96
    $1,444.96 - $1,444.96
    $1,444.96

    Looking cool and contemporary is great. But when it comes down to it, you’re all about low-maintenance lounging. With the performance fabric on th...

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    $1,907.35
    $1,907.35 - $1,907.35
    $1,907.35
    $1,444.96
    $1,444.96 - $1,444.96
    $1,444.96
    Save $462.39 Save $0.00
  • Modmax II Reclining Sofa Chaise - Massey's Furniture Barn (Watertown, NY)
    Modmax II Reclining Sofa Chaise - Massey's Furniture Barn (Watertown, NY)
    Save $644.21 Save $0.00

    Modmax II Reclining Sofa Chaise

    Ashley Furniture
    $2,657.36
    $2,657.36 - $2,657.36
    $2,657.36
    $2,013.15
    $2,013.15 - $2,013.15
    $2,013.15

    Looking cool and contemporary is great. But when it comes down to it, you’re all about low-maintenance lounging. With the performance fabric on th...

    View full details
    $2,657.36
    $2,657.36 - $2,657.36
    $2,657.36
    $2,013.15
    $2,013.15 - $2,013.15
    $2,013.15
    Save $644.21 Save $0.00
  • Product image
    Caitbrook Dining Set image
    Save $208.33 Save $0.00

    Caitbrook Dining Set

    Ashley Furniture
    $859.35
    $859.35 - $859.35
    $859.35
    $651.02
    $651.02 - $651.02
    $651.02

    Perfect portion. Striking a simply chic pose, this dining package serves up high style on a smaller scale. Its antiqued gray wash finish gives the...

    View full details
    $859.35
    $859.35 - $859.35
    $859.35
    $651.02
    $651.02 - $651.02
    $651.02
    Save $208.33 Save $0.00

Pickup / Delivery

We offer free pickup at any of our store locations. For Delivery, call us about our shipping rates for more info!

Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Massey's Furniture Barn (Watertown, NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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