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Consumer Choice
Shop the Consumer Choice collection at Massey's Furniture Barn in Watertown, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Watertown to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Watertown, NY area. Financing options available.
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Save up to $242.92
Juararo Bed
Ashley FurnitureOriginal price $573.98 - Original price $1,002.05Original price $573.98 - Original price $1,002.05Original price $573.98$434.83 - $759.13$434.83 - $759.13Current price $434.83Get the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this California king poster bed has a vintage-s...
View full detailsOriginal price $573.98 - Original price $1,002.05Original price $573.98 - Original price $1,002.05Original price $573.98$434.83 - $759.13$434.83 - $759.13Current price $434.83Save up to $242.92 -
Save up to $616.16
Juararo Bedroom Set
Ashley FurnitureOriginal price $1,579.25 - Original price $2,541.67Original price $1,579.25 - Original price $2,541.67Original price $1,579.25$1,196.40 - $1,925.51$1,196.40 - $1,925.51Current price $1,196.40Master Bedroom Get the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this bedroom set has a vintage ...
View full detailsOriginal price $1,579.25 - Original price $2,541.67Original price $1,579.25 - Original price $2,541.67Original price $1,579.25$1,196.40 - $1,925.51$1,196.40 - $1,925.51Current price $1,196.40Save up to $616.16 -
Save up to $591.18
Wynnlow Bedroom Set
Ashley FurnitureOriginal price $1,170.17 - Original price $2,438.61Original price $1,170.17 - Original price $2,438.61Original price $1,170.17$886.49 - $1,847.43$886.49 - $1,847.43Current price $886.49Master Bedroom This bedroom package is sure to win your heart with its daring designer take on modern rustic. Specifications▶ Specifications Detai...
View full detailsOriginal price $1,170.17 - Original price $2,438.61Original price $1,170.17 - Original price $2,438.61Original price $1,170.17$886.49 - $1,847.43$886.49 - $1,847.43Current price $886.49Save up to $591.18 -
Save $258.69
Wynnlow Bed
Ashley FurnitureOriginal price $499.46Original price $499.46 - Original price $1,067.10Original price $499.46Current price $378.38$378.38 - $808.41Current price $378.38This king upholstered poster bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-ch...
View full detailsOriginal price $499.46Original price $499.46 - Original price $1,067.10Original price $499.46Current price $378.38$378.38 - $808.41Current price $378.38Save $258.69 -
Save up to $640.77
Trinell Bedroom Set
Ashley FurnitureOriginal price $1,603.01 - Original price $2,643.17Original price $1,603.01 - Original price $2,643.17Original price $1,603.01$1,214.40 - $2,002.40$1,214.40 - $2,002.40Current price $1,214.40Master Bedroom Bring home a sense of authenticity with this bedroom set. Earthy yet clean, these pieces create an aesthetic that can only be descr...
View full detailsOriginal price $1,603.01 - Original price $2,643.17Original price $1,603.01 - Original price $2,643.17Original price $1,603.01$1,214.40 - $2,002.40$1,214.40 - $2,002.40Current price $1,214.40Save up to $640.77 -
Save $284.83
Trinell Bed
Ashley FurnitureOriginal price $638.97Original price $638.97 - Original price $1,174.93Original price $638.97Current price $484.07$484.07 - $890.10Current price $484.07Giddy up your style. If you’re a cowboy or cowgirl at heart, this king poster bed matches your authentic sense of taste. Its rustic finish, plank d...
View full detailsOriginal price $638.97Original price $638.97 - Original price $1,174.93Original price $638.97Current price $484.07$484.07 - $890.10Current price $484.07Save $284.83 -
Save up to $741.85
Lavinton Bedroom Set
Ashley FurnitureOriginal price $2,406.86 - Original price $3,060.12Original price $2,406.86 - Original price $3,060.12Original price $2,406.86$1,823.38 - $2,318.27$1,823.38 - $2,318.27Current price $1,823.38Take inspiration from the traditional luxury of this bedroom package. Classic with a rich cherry brown finish, its stately presence graces your ro...
View full detailsOriginal price $2,406.86 - Original price $3,060.12Original price $2,406.86 - Original price $3,060.12Original price $2,406.86$1,823.38 - $2,318.27$1,823.38 - $2,318.27Current price $1,823.38Save up to $741.85
Pickup / Delivery
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Massey's Furniture Barn (Watertown, NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.