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Consumer Choice
Shop the Consumer Choice collection at Massey's Furniture Barn in Watertown, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Watertown to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Watertown, NY area. Financing options available.
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Save $492.00
Bellaby 4-Piece Entertainment Center with Electric Fireplace
Ashley FurnitureOriginal price $1,312.58Original price $1,312.58 - Original price $2,029.49Original price $1,312.58Current price $994.38$994.38 - $1,537.49Current price $994.38Express your modern farmhouse style with this entertainment center with fireplace. Its wispy white finish over replicated oak grain is a delightfu...
View full detailsOriginal price $1,312.58Original price $1,312.58 - Original price $2,029.49Original price $1,312.58Current price $994.38$994.38 - $1,537.49Current price $994.38Save $492.00 -
Save $483.54
Bellaby 4-Piece Entertainment Center with Fireplace
Ashley FurnitureOriginal price $1,994.61Original price $1,994.61 - Original price $1,994.61Original price $1,994.61Current price $1,511.07$1,511.07 - $1,511.07Current price $1,511.07Express your farmhouse style with this entertainment center with fireplace insert. Its wispy white finish over replicated oak wood grain is a deli...
View full detailsOriginal price $1,994.61Original price $1,994.61 - Original price $1,994.61Original price $1,994.61Current price $1,511.07$1,511.07 - $1,511.07Current price $1,511.07Save $483.54 -
Save $128.77
Bellaby 63" TV Stand
Ashley FurnitureOriginal price $531.17Original price $531.17 - Original price $531.17Original price $531.17Current price $402.40$402.40 - $402.40Current price $402.40Express your farmhouse style with this TV stand. Its wispy white finish over replicated oak wood grain is a delightful change from the ordinary. C...
View full detailsOriginal price $531.17Original price $531.17 - Original price $531.17Original price $531.17Current price $402.40$402.40 - $402.40Current price $402.40Save $128.77 -
Save $257.15
Bellaby 63" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,060.74Original price $1,060.74 - Original price $1,060.74Original price $1,060.74Current price $803.59$803.59 - $803.59Current price $803.59Express your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful chang...
View full detailsOriginal price $1,060.74Original price $1,060.74 - Original price $1,060.74Original price $1,060.74Current price $803.59$803.59 - $803.59Current price $803.59Save $257.15 -
Save $248.69
Bellaby 63" TV Stand with Fireplace
Ashley FurnitureOriginal price $1,025.86Original price $1,025.86 - Original price $1,025.86Original price $1,025.86Current price $777.17$777.17 - $777.17Current price $777.17Express your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful chang...
View full detailsOriginal price $1,025.86Original price $1,025.86 - Original price $1,025.86Original price $1,025.86Current price $777.17$777.17 - $777.17Current price $777.17Save $248.69 -
Save $116.08
Bolanburg Bar Stool Set
Ashley FurnitureOriginal price $478.82Original price $478.82 - Original price $478.82Original price $478.82Current price $362.74$362.74 - $362.74Current price $362.74Dine in the comfort and rustic charm of this unique bar stool with rake-back design. The cushioned seat, upholstered in a heavy woven fabric, is t...
View full detailsOriginal price $478.82Original price $478.82 - Original price $478.82Original price $478.82Current price $362.74$362.74 - $362.74Current price $362.74Save $116.08 -
Save up to $623.06
Bolanburg Counter Height Dining Set
Ashley FurnitureOriginal price $1,647.35 - Original price $2,570.13Original price $1,647.35 - Original price $2,570.13Original price $1,647.35$1,247.99 - $1,947.07$1,247.99 - $1,947.07Current price $1,247.99Whether your style is farmhouse fresh or country cottage, this dining package is something to savor. Serving up comfort and flair, a two-tone text...
View full detailsOriginal price $1,647.35 - Original price $2,570.13Original price $1,647.35 - Original price $2,570.13Original price $1,647.35$1,247.99 - $1,947.07$1,247.99 - $1,947.07Current price $1,247.99Save up to $623.06 -
Save up to $314.42
Kanwyn Bed
Ashley FurnitureOriginal price $975.11 - Original price $1,296.98Original price $975.11 - Original price $1,296.98Original price $975.11$738.72 - $982.56$738.72 - $982.56Current price $738.72Give your retreat vintage charm with this queen panel bed. In a beautifully distressed whitewash finish, you'll love the headboard's grand style f...
View full detailsOriginal price $975.11 - Original price $1,296.98Original price $975.11 - Original price $1,296.98Original price $975.11$738.72 - $982.56$738.72 - $982.56Current price $738.72Save up to $314.42 -
Save $340.18
Kanwyn Chest of Drawers
Ashley FurnitureOriginal price $1,403.24Original price $1,403.24 - Original price $1,403.24Original price $1,403.24Current price $1,063.06$1,063.06 - $1,063.06Current price $1,063.06Give your retreat vintage charm with this chest. Sporting a beautifully distressed whitewash finish, it includes seven varied-sized drawers for an...
View full detailsOriginal price $1,403.24Original price $1,403.24 - Original price $1,403.24Original price $1,403.24Current price $1,063.06$1,063.06 - $1,063.06Current price $1,063.06Save $340.18 -
Save $322.50
Kanwyn Dresser
Ashley FurnitureOriginal price $1,330.30Original price $1,330.30 - Original price $1,330.30Original price $1,330.30Current price $1,007.80$1,007.80 - $1,007.80Current price $1,007.80Give your retreat vintage charm and valuable drawer storage with this dresser. In a beautifully distressed whitewash finish, you'll love putting i...
View full detailsOriginal price $1,330.30Original price $1,330.30 - Original price $1,330.30Original price $1,330.30Current price $1,007.80$1,007.80 - $1,007.80Current price $1,007.80Save $322.50 -
Save $131.07
Kanwyn Nightstand
Ashley FurnitureOriginal price $540.67Original price $540.67 - Original price $540.67Original price $540.67Current price $409.60$409.60 - $409.60Current price $409.60Give your retreat vintage charm and valuable bedside storage with this nightstand. In a beautifully distressed whitewash finish, two drawers and a...
View full detailsOriginal price $540.67Original price $540.67 - Original price $540.67Original price $540.67Current price $409.60$409.60 - $409.60Current price $409.60Save $131.07 -
Save $95.92
Wystfield End Table
Ashley FurnitureOriginal price $395.67Original price $395.67 - Original price $395.67Original price $395.67Current price $299.75$299.75 - $299.75Current price $299.75Double take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this end table elevates the art of rus...
View full detailsOriginal price $395.67Original price $395.67 - Original price $395.67Original price $395.67Current price $299.75$299.75 - $299.75Current price $299.75Save $95.92 -
Save $164.81
Wystfield Coffee Table
Ashley FurnitureOriginal price $679.83Original price $679.83 - Original price $679.83Original price $679.83Current price $515.02$515.02 - $515.02Current price $515.02Double take. Sporting a two-tone finish, dual-sided lid design and expansive storage space, this square coffee table takes the art of rustic farmh...
View full detailsOriginal price $679.83Original price $679.83 - Original price $679.83Original price $679.83Current price $515.02$515.02 - $515.02Current price $515.02Save $164.81 -
Save $64.49
Wystfield Chairside End Table
Ashley FurnitureOriginal price $266.01Original price $266.01 - Original price $266.01Original price $266.01Current price $201.52$201.52 - $201.52Current price $201.52Double take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this chairside end table elevates the ...
View full detailsOriginal price $266.01Original price $266.01 - Original price $266.01Original price $266.01Current price $201.52$201.52 - $201.52Current price $201.52Save $64.49 -
Save $53.43
Woodanville Dining Drop Leaf Table
Ashley FurnitureOriginal price $220.39Original price $220.39 - Original price $220.39Original price $220.39Current price $166.96$166.96 - $166.96Current price $166.96Turn your eat-in kitchen or dining space into a cottage-chic retreat with this round drop leaf table. Two-tone finish serves up a double helping o...
View full detailsOriginal price $220.39Original price $220.39 - Original price $220.39Original price $220.39Current price $166.96$166.96 - $166.96Current price $166.96Save $53.43 -
Save $84.94
Willowton Nightstand
Ashley FurnitureOriginal price $350.39Original price $350.39 - Original price $350.39Original price $350.39Current price $265.45$265.45 - $265.45Current price $265.45This nightstand is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and si...
View full detailsOriginal price $350.39Original price $350.39 - Original price $350.39Original price $350.39Current price $265.45$265.45 - $265.45Current price $265.45Save $84.94 -
Save $234.47
Willowton Dressing Chest
Ashley FurnitureOriginal price $967.20Original price $967.20 - Original price $967.20Original price $967.20Current price $732.73$732.73 - $732.73Current price $732.73This dressing chest is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and s...
View full detailsOriginal price $967.20Original price $967.20 - Original price $967.20Original price $967.20Current price $732.73$732.73 - $732.73Current price $732.73Save $234.47 -
Save $194.49
Willowton Dresser and Mirror
Ashley FurnitureOriginal price $802.28Original price $802.28 - Original price $802.28Original price $802.28Current price $607.79$607.79 - $607.79Current price $607.79This dresser and mirror set is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the dr...
View full detailsOriginal price $802.28Original price $802.28 - Original price $802.28Original price $802.28Current price $607.79$607.79 - $607.79Current price $607.79Save $194.49 -
Save $169.51
Willowton Dresser
Ashley FurnitureOriginal price $699.23Original price $699.23 - Original price $699.23Original price $699.23Current price $529.72$529.72 - $529.72Current price $529.72This dresser is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and sides...
View full detailsOriginal price $699.23Original price $699.23 - Original price $699.23Original price $699.23Current price $529.72$529.72 - $529.72Current price $529.72Save $169.51 -
Save $137.61
Willowton Chest of Drawers
Ashley FurnitureOriginal price $567.64Original price $567.64 - Original price $567.64Original price $567.64Current price $430.03$430.03 - $430.03Current price $430.03This chest of drawers is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers ...
View full detailsOriginal price $567.64Original price $567.64 - Original price $567.64Original price $567.64Current price $430.03$430.03 - $430.03Current price $430.03Save $137.61 -
Save $24.99
Willowton Bedroom Mirror
Ashley FurnitureOriginal price $103.07Original price $103.07 - Original price $103.07Original price $103.07Current price $78.08$78.08 - $78.08Current price $78.08This mirror is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is wonderfully easy on the...
View full detailsOriginal price $103.07Original price $103.07 - Original price $103.07Original price $103.07Current price $78.08$78.08 - $78.08Current price $78.08Save $24.99 -
Save $128.77
Willowton 64" TV Stand
Ashley FurnitureOriginal price $531.17Original price $531.17 - Original price $531.17Original price $531.17Current price $402.40$402.40 - $402.40Current price $402.40This TV stand with fireplace option is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is...
View full detailsOriginal price $531.17Original price $531.17 - Original price $531.17Original price $531.17Current price $402.40$402.40 - $402.40Current price $402.40Save $128.77 -
Save $76.11
Valebeck Bar Height Bar Stool
Ashley FurnitureOriginal price $313.95Original price $313.95 - Original price $313.95Original price $313.95Current price $237.84$237.84 - $237.84Current price $237.84A touch of rustic-industrial style is such a fashion-forward choice, and this barstool doesn’t disappoint. Set this tall barstool by the kitchen b...
View full detailsOriginal price $313.95Original price $313.95 - Original price $313.95Original price $313.95Current price $237.84$237.84 - $237.84Current price $237.84Save $76.11 -
Save $248.31
Tyler Creek Display Cabinet
Ashley FurnitureOriginal price $1,024.29Original price $1,024.29 - Original price $1,024.29Original price $1,024.29Current price $775.98$775.98 - $775.98Current price $775.98Invite your family into the heart of your home with the Tyler Creek dining room display cabinet. Its black finish is beautifully textured, and an ...
View full detailsOriginal price $1,024.29Original price $1,024.29 - Original price $1,024.29Original price $1,024.29Current price $775.98$775.98 - $775.98Current price $775.98Save $248.31
Pickup / Delivery
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Massey's Furniture Barn (Watertown, NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.