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Consumer Choice
Shop the Consumer Choice collection at Massey's Furniture Barn in Watertown, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Watertown to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Watertown, NY area. Financing options available.
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Save $483.54
Bellaby 4-Piece Entertainment Center with Fireplace
Ashley FurnitureOriginal price $1,994.61Original price $1,994.61 - Original price $1,994.61Original price $1,994.61Current price $1,511.07$1,511.07 - $1,511.07Current price $1,511.07Express your farmhouse style with this entertainment center with fireplace insert. Its wispy white finish over replicated oak wood grain is a deli...
View full detailsOriginal price $1,994.61Original price $1,994.61 - Original price $1,994.61Original price $1,994.61Current price $1,511.07$1,511.07 - $1,511.07Current price $1,511.07Save $483.54 -
Save $248.69
Bellaby 63" TV Stand with Fireplace
Ashley FurnitureOriginal price $1,025.86Original price $1,025.86 - Original price $1,025.86Original price $1,025.86Current price $777.17$777.17 - $777.17Current price $777.17Express your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful chang...
View full detailsOriginal price $1,025.86Original price $1,025.86 - Original price $1,025.86Original price $1,025.86Current price $777.17$777.17 - $777.17Current price $777.17Save $248.69 -
Save $80.33
Bolanburg Dining Bench
Ashley FurnitureOriginal price $331.37Original price $331.37 - Original price $331.37Original price $331.37Current price $251.04$251.04 - $251.04Current price $251.04The beauty of this upholstered dining bench is something to savor. Serving up comfort and flair, this generously scaled bench entices with a cushi...
View full detailsOriginal price $331.37Original price $331.37 - Original price $331.37Original price $331.37Current price $251.04$251.04 - $251.04Current price $251.04Save $80.33 -
Save up to $80.33
Bolanburg Dining Chair
Ashley FurnitureOriginal price $202.96 - Original price $331.37Original price $202.96 - Original price $331.37Original price $202.96$153.76 - $251.04$153.76 - $251.04Current price $153.76The beauty of this upholstered dining chair is something to savor. Designed to serve up comfort and flair, this rake-back dining chair entices wit...
View full detailsOriginal price $202.96 - Original price $331.37Original price $202.96 - Original price $331.37Original price $202.96$153.76 - $251.04$153.76 - $251.04Current price $153.76Save up to $80.33 -
Save $239.47
Bridson Dining Table and Chairs with Bench (Set of 6)
Ashley FurnitureOriginal price $987.80Original price $987.80 - Original price $987.80Original price $987.80Current price $748.33$748.33 - $748.33Current price $748.33It’s so easy being gray—at least this 6-piece dining set makes it seem that way. This transitional dining table set sports a charcoal gray finish ...
View full detailsOriginal price $987.80Original price $987.80 - Original price $987.80Original price $987.80Current price $748.33$748.33 - $748.33Current price $748.33Save $239.47 -
Save up to $161.82
Derekson Bed
Ashley FurnitureOriginal price $404.33 - Original price $667.51Original price $404.33 - Original price $667.51Original price $404.33$306.31 - $505.69$306.31 - $505.69Current price $306.31Youth Bedroom Modern yet hefty. This queen panel bed makes an urban eclectic statement. Its seasoned raw wood look merges with the clean-lined des...
View full detailsOriginal price $404.33 - Original price $667.51Original price $404.33 - Original price $667.51Original price $404.33$306.31 - $505.69$306.31 - $505.69Current price $306.31Save up to $161.82 -
Save up to $321.35
Derekson Bed with 2 Storage Drawers
Ashley FurnitureOriginal price $810.19 - Original price $1,325.56Original price $810.19 - Original price $1,325.56Original price $810.19$613.78 - $1,004.21$613.78 - $1,004.21Current price $613.78Master Bedroom Modern yet hefty. This queen panel bed with storage makes an urban eclectic statement. Its seasoned raw wood look merges with the c...
View full detailsOriginal price $810.19 - Original price $1,325.56Original price $810.19 - Original price $1,325.56Original price $810.19$613.78 - $1,004.21$613.78 - $1,004.21Current price $613.78Save up to $321.35 -
Save $359.79
Derekson Bed with 6 Storage Drawers
Ashley FurnitureOriginal price $1,331.89Original price $1,331.89 - Original price $1,484.12Original price $1,331.89Current price $1,009.01$1,009.01 - $1,124.33Current price $1,009.01Master Bedroom Modern yet hefty. This queen panel bed with storage makes an urban eclectic statement. Its seasoned raw wood look merges with the c...
View full detailsOriginal price $1,331.89Original price $1,331.89 - Original price $1,484.12Original price $1,331.89Current price $1,009.01$1,009.01 - $1,124.33Current price $1,009.01Save $359.79 -
Save up to $79.95
Derekson Panel Headboard
Ashley FurnitureOriginal price $264.79 - Original price $329.80Original price $264.79 - Original price $329.80Original price $264.79$200.60 - $249.85$200.60 - $249.85Current price $200.60When you want a bedroom that makes a bold statement, this headboard is for you. Its rustic butcher block finish is tastefully rough-hewn, with app...
View full detailsOriginal price $264.79 - Original price $329.80Original price $264.79 - Original price $329.80Original price $264.79$200.60 - $249.85$200.60 - $249.85Current price $200.60Save up to $79.95 -
Save up to $64.19
Derekson Youth Panel Headboard
Ashley FurnitureOriginal price $198.20 - Original price $264.79Original price $198.20 - Original price $264.79Original price $198.20$150.15 - $200.60$150.15 - $200.60Current price $150.15Youth Bedroom When you want a bedroom that makes a bold statement, this headboard is for you. Its rustic butcher block finish is tastefully rough-...
View full detailsOriginal price $198.20 - Original price $264.79Original price $198.20 - Original price $264.79Original price $198.20$150.15 - $200.60$150.15 - $200.60Current price $150.15Save up to $64.19 -
Save up to $401.68
Kanwyn Bed with Storage Bench
Ashley FurnitureOriginal price $1,442.85 - Original price $1,656.93Original price $1,442.85 - Original price $1,656.93Original price $1,442.85$1,093.07 - $1,255.25$1,093.07 - $1,255.25Current price $1,093.07Give your retreat vintage charm with this queen panel bed and storage footboard. In a beautifully distressed whitewash finish, you'll love the hea...
View full detailsOriginal price $1,442.85 - Original price $1,656.93Original price $1,442.85 - Original price $1,656.93Original price $1,442.85$1,093.07 - $1,255.25$1,093.07 - $1,255.25Current price $1,093.07Save up to $401.68 -
Save $257.15
Wynnlow 63" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,025.86Original price $1,025.86 - Original price $1,060.74Original price $1,025.86Current price $777.17$777.17 - $803.59Current price $777.17This TV stand with fireplace insert is sure to win your heart with its daring designer take on modern rustic. The stand’s crisp, clean and minimal...
View full detailsOriginal price $1,025.86Original price $1,025.86 - Original price $1,060.74Original price $1,025.86Current price $777.17$777.17 - $803.59Current price $777.17Save $257.15 -
Save $103.61
Tyler Creek End Table
Ashley FurnitureOriginal price $427.38Original price $427.38 - Original price $427.38Original price $427.38Current price $323.77$323.77 - $323.77Current price $323.77Shabby chic with a hint of down-home country, this rectangular end table is all the talk of today’s design world. Wood grain shows through the wea...
View full detailsOriginal price $427.38Original price $427.38 - Original price $427.38Original price $427.38Current price $323.77$323.77 - $323.77Current price $323.77Save $103.61 -
Save up to $80.33
Tyler Creek Dining Chair
Ashley FurnitureOriginal price $202.96 - Original price $331.37Original price $202.96 - Original price $331.37Original price $202.96$153.76 - $251.04$153.76 - $251.04Current price $153.76Invite your family into the heart of your home with this upholstered dining room chair. Its framed back and tapered legs, in a beautifully texture...
View full detailsOriginal price $202.96 - Original price $331.37Original price $202.96 - Original price $331.37Original price $202.96$153.76 - $251.04$153.76 - $251.04Current price $153.76Save up to $80.33 -
Save $80.33
Tyler Creek Dining Bench
Ashley FurnitureOriginal price $331.37Original price $331.37 - Original price $331.37Original price $331.37Current price $251.04$251.04 - $251.04Current price $251.04Invite your family into the heart of your home with this upholstered dining room bench. Its X-shaped stretcher and tapered legs, in a beautifully ...
View full detailsOriginal price $331.37Original price $331.37 - Original price $331.37Original price $331.37Current price $251.04$251.04 - $251.04Current price $251.04Save $80.33 -
Save $104.93
Trinell Pier
Ashley FurnitureOriginal price $186.78Original price $186.78 - Original price $432.84Original price $186.78Current price $141.50$141.50 - $327.91Current price $141.50Entertain a rugged yet refined sense of style with this TV pier. Its rustic finish and plank-style details pay homage to reclaimed barn wood. Ultr...
View full detailsOriginal price $186.78Original price $186.78 - Original price $432.84Original price $186.78Current price $141.50$141.50 - $327.91Current price $141.50Save $104.93 -
Save up to $257.15
Trinell 63" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,025.86 - Original price $1,060.74Original price $1,025.86 - Original price $1,060.74Original price $1,025.86$777.17 - $803.59$777.17 - $803.59Current price $777.17This TV stand with fireplace option makes home on the range look so alluring. The aesthetic is earthy yet clean and sophisticated, with a rustic f...
View full detailsOriginal price $1,025.86 - Original price $1,060.74Original price $1,025.86 - Original price $1,060.74Original price $1,025.86$777.17 - $803.59$777.17 - $803.59Current price $777.17Save up to $257.15 -
Save $87.89
Todoe End Table with USB Ports & Outlets
Ashley FurnitureOriginal price $362.56Original price $362.56 - Original price $362.56Original price $362.56Current price $274.67$274.67 - $274.67Current price $274.67Take a stance for rustic-industrial style with this mixed material end table. Weather-washed pine wood and veneers are contrasted with canted meta...
View full detailsOriginal price $362.56Original price $362.56 - Original price $362.56Original price $362.56Current price $274.67$274.67 - $274.67Current price $274.67Save $87.89 -
Save $479.32
Todoe 65" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,977.21Original price $1,977.21 - Original price $1,977.21Original price $1,977.21Current price $1,497.89$1,497.89 - $1,497.89Current price $1,497.89Make watching TV a joy with this large TV stand. Its top surface accommodates TVs up to 70 inches. The stand's rustic-industrial style—with a gray...
View full detailsOriginal price $1,977.21Original price $1,977.21 - Original price $1,977.21Original price $1,977.21Current price $1,497.89$1,497.89 - $1,497.89Current price $1,497.89Save $479.32 -
Save $248.31
Todoe 65" TV Stand
Ashley FurnitureOriginal price $1,024.29Original price $1,024.29 - Original price $1,024.29Original price $1,024.29Current price $775.98$775.98 - $775.98Current price $775.98Make watching TV a joy. This TV stand's rustic-industrial style—with a gray finish, squared edges, zinc-tone corner bracket accents and nailhead d...
View full detailsOriginal price $1,024.29Original price $1,024.29 - Original price $1,024.29Original price $1,024.29Current price $775.98$775.98 - $775.98Current price $775.98Save $248.31 -
Save $284.44
Rokane Dining Table and Chairs (Set of 7)
Ashley FurnitureOriginal price $1,173.33Original price $1,173.33 - Original price $1,173.33Original price $1,173.33Current price $888.89$888.89 - $888.89Current price $888.89You love a clean and contemporary look—so long as it’s warm and inviting. With that in mind, the Rokane dining table set serves your sense of styl...
View full detailsOriginal price $1,173.33Original price $1,173.33 - Original price $1,173.33Original price $1,173.33Current price $888.89$888.89 - $888.89Current price $888.89Save $284.44 -
Save $354.78
Realyn Dining Server
Ashley FurnitureOriginal price $1,463.47Original price $1,463.47 - Original price $1,463.47Original price $1,463.47Current price $1,108.69$1,108.69 - $1,108.69Current price $1,108.69Serve up a French country-inspired feast for the eyes with this dining room server. Its cabinet storage is beautified with decorative fretwork ove...
View full detailsOriginal price $1,463.47Original price $1,463.47 - Original price $1,463.47Original price $1,463.47Current price $1,108.69$1,108.69 - $1,108.69Current price $1,108.69Save $354.78 -
Save $62.27
Realyn Dining Chair
Ashley FurnitureOriginal price $239.41Original price $239.41 - Original price $256.86Original price $239.41Current price $181.37$181.37 - $194.59Current price $181.37Bon appétit. With its rounded ladderback styling, chipped white finish and plushly cushioned seat, the Realyn dining room chair has all the right ...
View full detailsOriginal price $239.41Original price $239.41 - Original price $256.86Original price $239.41Current price $181.37$181.37 - $194.59Current price $181.37Save $62.27 -
Save up to $466.46
Porter Bed
Ashley FurnitureOriginal price $1,153.85 - Original price $1,924.16Original price $1,153.85 - Original price $1,924.16Original price $1,153.85$874.13 - $1,457.70$874.13 - $1,457.70Current price $874.13Master Bedroom The quality craftsmanship is clear to see. The classic design elements—including bun feet—are easy to love. Satisfying your taste f...
View full detailsOriginal price $1,153.85 - Original price $1,924.16Original price $1,153.85 - Original price $1,924.16Original price $1,153.85$874.13 - $1,457.70$874.13 - $1,457.70Current price $874.13Save up to $466.46
Pickup / Delivery
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Massey's Furniture Barn (Watertown, NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.