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Consumer Choice
Shop the Consumer Choice collection at Massey's Furniture Barn in Watertown, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Watertown to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Watertown, NY area. Financing options available.
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Save $257.15
Bellaby 63" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,060.74Original price $1,060.74 - Original price $1,060.74Original price $1,060.74Current price $803.59$803.59 - $803.59Current price $803.59Express your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful chang...
View full detailsOriginal price $1,060.74Original price $1,060.74 - Original price $1,060.74Original price $1,060.74Current price $803.59$803.59 - $803.59Current price $803.59Save $257.15 -
Save $248.69
Bellaby 63" TV Stand with Fireplace
Ashley FurnitureOriginal price $1,025.86Original price $1,025.86 - Original price $1,025.86Original price $1,025.86Current price $777.17$777.17 - $777.17Current price $777.17Express your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful chang...
View full detailsOriginal price $1,025.86Original price $1,025.86 - Original price $1,025.86Original price $1,025.86Current price $777.17$777.17 - $777.17Current price $777.17Save $248.69 -
Save $202.42
Bellaby TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $834.99Original price $834.99 - Original price $834.99Original price $834.99Current price $632.57$632.57 - $632.57Current price $632.57Express your modern farmhouse style with this TV stand with fireplace. Its wispy white finish over replicated oak grain is a delightful change fro...
View full detailsOriginal price $834.99Original price $834.99 - Original price $834.99Original price $834.99Current price $632.57$632.57 - $632.57Current price $632.57Save $202.42 -
Save $550.82
Foyland 83" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $2,272.12Original price $2,272.12 - Original price $2,272.12Original price $2,272.12Current price $1,721.30$1,721.30 - $1,721.30Current price $1,721.30This TV stand with fireplace is rustic, casual contemporary style simply done right. Its two-tone color scheme features a rich brushed black finis...
View full detailsOriginal price $2,272.12Original price $2,272.12 - Original price $2,272.12Original price $2,272.12Current price $1,721.30$1,721.30 - $1,721.30Current price $1,721.30Save $550.82 -
Save $257.15
Wynnlow 63" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,025.86Original price $1,025.86 - Original price $1,060.74Original price $1,025.86Current price $777.17$777.17 - $803.59Current price $777.17This TV stand with fireplace insert is sure to win your heart with its daring designer take on modern rustic. The stand’s crisp, clean and minimal...
View full detailsOriginal price $1,025.86Original price $1,025.86 - Original price $1,060.74Original price $1,025.86Current price $777.17$777.17 - $803.59Current price $777.17Save $257.15 -
Save $202.42
Wynnlow TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $834.99Original price $834.99 - Original price $834.99Original price $834.99Current price $632.57$632.57 - $632.57Current price $632.57This TV stand with LED fireplace insert is sure to win your heart with its daring designer take on country living. Its crisp, clean and minimalist...
View full detailsOriginal price $834.99Original price $834.99 - Original price $834.99Original price $834.99Current price $632.57$632.57 - $632.57Current price $632.57Save $202.42 -
Save $188.71
Willowton TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $778.44Original price $778.44 - Original price $778.44Original price $778.44Current price $589.73$589.73 - $589.73Current price $589.73This TV stand with fireplace insert is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. Its whitewash finish...
View full detailsOriginal price $778.44Original price $778.44 - Original price $778.44Original price $778.44Current price $589.73$589.73 - $589.73Current price $589.73Save $188.71 -
Save $257.15
Willowton 64" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,025.86Original price $1,025.86 - Original price $1,060.74Original price $1,025.86Current price $777.17$777.17 - $803.59Current price $777.17This TV stand with fireplace insert is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewashed finish ...
View full detailsOriginal price $1,025.86Original price $1,025.86 - Original price $1,060.74Original price $1,025.86Current price $777.17$777.17 - $803.59Current price $777.17Save $257.15 -
Save up to $257.15
Trinell 63" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,025.86 - Original price $1,060.74Original price $1,025.86 - Original price $1,060.74Original price $1,025.86$777.17 - $803.59$777.17 - $803.59Current price $777.17This TV stand with fireplace option makes home on the range look so alluring. The aesthetic is earthy yet clean and sophisticated, with a rustic f...
View full detailsOriginal price $1,025.86 - Original price $1,060.74Original price $1,025.86 - Original price $1,060.74Original price $1,025.86$777.17 - $803.59$777.17 - $803.59Current price $777.17Save up to $257.15 -
Save $479.32
Todoe 65" TV Stand with Electric Fireplace
Ashley FurnitureOriginal price $1,977.21Original price $1,977.21 - Original price $1,977.21Original price $1,977.21Current price $1,497.89$1,497.89 - $1,497.89Current price $1,497.89Make watching TV a joy with this large TV stand. Its top surface accommodates TVs up to 70 inches. The stand's rustic-industrial style—with a gray...
View full detailsOriginal price $1,977.21Original price $1,977.21 - Original price $1,977.21Original price $1,977.21Current price $1,497.89$1,497.89 - $1,497.89Current price $1,497.89Save $479.32 -
Save $248.31
Todoe 65" TV Stand
Ashley FurnitureOriginal price $1,024.29Original price $1,024.29 - Original price $1,024.29Original price $1,024.29Current price $775.98$775.98 - $775.98Current price $775.98Make watching TV a joy. This TV stand's rustic-industrial style—with a gray finish, squared edges, zinc-tone corner bracket accents and nailhead d...
View full detailsOriginal price $1,024.29Original price $1,024.29 - Original price $1,024.29Original price $1,024.29Current price $775.98$775.98 - $775.98Current price $775.98Save $248.31 -
Save $301.35
Naydell 92" TV Stand
Ashley FurnitureOriginal price $1,243.08Original price $1,243.08 - Original price $1,243.08Original price $1,243.08Current price $941.73$941.73 - $941.73Current price $941.73Balancing chic flair with a relaxed sensibility, this extra-large TV stand strikes just the right tone for rustic sophistication. Beautifully clea...
View full detailsOriginal price $1,243.08Original price $1,243.08 - Original price $1,243.08Original price $1,243.08Current price $941.73$941.73 - $941.73Current price $941.73Save $301.35 -
Save $338.63
Willowton TV Stand
Ashley FurnitureOriginal price $1,396.85Original price $1,396.85 - Original price $1,396.85Original price $1,396.85Current price $1,058.22$1,058.22 - $1,058.22Current price $1,058.22Looking to create a coastal cottage or shabby chic inspired retreat? This entertainment center is the solution. The TV stand’s whitewashed finish ...
View full detailsOriginal price $1,396.85Original price $1,396.85 - Original price $1,396.85Original price $1,396.85Current price $1,058.22$1,058.22 - $1,058.22Current price $1,058.22Save $338.63
Pickup / Delivery
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Massey's Furniture Barn (Watertown, NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.