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Was very nice & helpful to my needs. Gave very good informational details that helped us decide which couch and recli...
Great customer service! My father and I have been coming here for years for mattresses, dressers, and different furni...
Always a pleasure to go here. They have such a huge selection. The staff is always very friendly and not pushy at all...
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Signature Design by Ashley

Shop the Signature Design collection at Massey's Furniture Barn in Watertown, NY. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Watertown to see the collection in person. Delivery and flexible financing available. Financing options available.

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  • Streamlight Recliner - Massey's Furniture Barn (Watertown, NY)
    Streamlight Recliner - Massey's Furniture Barn (Watertown, NY)
    Save $201.77 Save $0.00

    Streamlight Recliner

    Ashley Furniture
    $832.29
    $832.29 - $832.29
    $832.29
    $630.52
    $630.52 - $630.52
    $630.52

    Indulge in larger-than-life style with this recliner. Intentionally crafted to provide extra support, its generously sized seat and high back invit...

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    $832.29
    $832.29 - $832.29
    $832.29
    $630.52
    $630.52 - $630.52
    $630.52
    Save $201.77 Save $0.00
  • Silverbrooke Power Reclining Sofa - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Power Reclining Sofa - Massey's Furniture Barn (Watertown, NY)
    Save $589.92 Save $0.00

    Silverbrooke Power Reclining Sofa

    Ashley Furniture
    $2,433.41
    $2,433.41 - $2,433.41
    $2,433.41
    $1,843.49
    $1,843.49 - $1,843.49
    $1,843.49
    3D Available

    Live and lounge luxuriously. This power reclining sofa brings an ultra-stylish flair to your homeÕs central hub. Its seating area is wrapped in top...

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    $2,433.41
    $2,433.41 - $2,433.41
    $2,433.41
    $1,843.49
    $1,843.49 - $1,843.49
    $1,843.49
    Save $589.92 Save $0.00
  • Silverbrooke Power Reclining Loveseat with Console - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Power Reclining Loveseat with Console - Massey's Furniture Barn (Watertown, NY)
    Save $580.10 Save $0.00

    Silverbrooke Power Reclining Loveseat with Console

    Ashley Furniture
    $2,392.90
    $2,392.90 - $2,392.90
    $2,392.90
    $1,812.80
    $1,812.80 - $1,812.80
    $1,812.80
    3D Available

    Live and lounge luxuriously. This power reclining loveseat brings an ultra-stylish flair to your homeÕs central hub. Its seating area is wrapped in...

    View full details
    $2,392.90
    $2,392.90 - $2,392.90
    $2,392.90
    $1,812.80
    $1,812.80 - $1,812.80
    $1,812.80
    Save $580.10 Save $0.00
  • Silverbrooke Power Recliner - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Power Recliner - Massey's Furniture Barn (Watertown, NY)
    Save $341.55 Save $0.00

    Silverbrooke Power Recliner

    Ashley Furniture
    $1,408.88
    $1,408.88 - $1,408.88
    $1,408.88
    $1,067.33
    $1,067.33 - $1,067.33
    $1,067.33
    3D Available

    Live and lounge luxuriously. This power recliner brings an ultra-stylish flair to your homeÕs central hub. Its seating area is wrapped in top-grain...

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    $1,408.88
    $1,408.88 - $1,408.88
    $1,408.88
    $1,067.33
    $1,067.33 - $1,067.33
    $1,067.33
    Save $341.55 Save $0.00
  • Dreamer Power Reclining Sofa with Audio Seating - Massey's Furniture Barn (Watertown, NY)
    Dreamer Power Reclining Sofa with Audio Seating - Massey's Furniture Barn (Watertown, NY)
    Save $954.07 Save $0.00

    Dreamer Power Reclining Sofa with Audio Seating

    Ashley Furniture
    $3,935.55
    $3,935.55 - $3,935.55
    $3,935.55
    $2,981.48
    $2,981.48 - $2,981.48
    $2,981.48
    3D Available

    Are you ready to immerse yourself in the ultimate home theater experience? Whether youÕre streaming a series, reveling in a playlist or gaming with...

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    $3,935.55
    $3,935.55 - $3,935.55
    $3,935.55
    $2,981.48
    $2,981.48 - $2,981.48
    $2,981.48
    Save $954.07 Save $0.00
  • Dreamer Power Reclining Loveseat with Audio Seating - Massey's Furniture Barn (Watertown, NY)
    Dreamer Power Reclining Loveseat with Audio Seating - Massey's Furniture Barn (Watertown, NY)
    Save $944.25 Save $0.00

    Dreamer Power Reclining Loveseat with Audio Seating

    Ashley Furniture
    $3,895.04
    $3,895.04 - $3,895.04
    $3,895.04
    $2,950.79
    $2,950.79 - $2,950.79
    $2,950.79
    3D Available

    Are you ready to immerse yourself in the ultimate home theater experience? Whether youÕre streaming a series, reveling in a playlist or gaming with...

    View full details
    $3,895.04
    $3,895.04 - $3,895.04
    $3,895.04
    $2,950.79
    $2,950.79 - $2,950.79
    $2,950.79
    Save $944.25 Save $0.00
  • Dreamer Power Recliner with Audio Seating - Massey's Furniture Barn (Watertown, NY)
    Dreamer Power Recliner with Audio Seating - Massey's Furniture Barn (Watertown, NY)
    Save $631.47 Save $0.00

    Dreamer Power Recliner with Audio Seating

    Ashley Furniture
    $2,604.80
    $2,604.80 - $2,604.80
    $2,604.80
    $1,973.33
    $1,973.33 - $1,973.33
    $1,973.33
    3D Available

    Are you ready to immerse yourself in the ultimate home theater experience? Whether youÕre streaming a series, reveling in a playlist or gaming with...

    View full details
    $2,604.80
    $2,604.80 - $2,604.80
    $2,604.80
    $1,973.33
    $1,973.33 - $1,973.33
    $1,973.33
    Save $631.47 Save $0.00
  • Silverbrooke Reclining Sectional with Chaise and Storage Consoles - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Sectional with Chaise and Storage Consoles - Massey's Furniture Barn (Watertown, NY)
    Save $1,627.83 Save $0.00

    Silverbrooke Reclining Sectional with Chaise and Storage Consoles

    Ashley Furniture
    $6,714.80
    $6,714.80 - $6,714.80
    $6,714.80
    $5,086.97
    $5,086.97 - $5,086.97
    $5,086.97

    Live and lounge luxuriously. This power reclining sectional with chaise and storage consoles brings an ultra-stylish flair to your homeÕs central h...

    View full details
    $6,714.80
    $6,714.80 - $6,714.80
    $6,714.80
    $5,086.97
    $5,086.97 - $5,086.97
    $5,086.97
    Save $1,627.83 Save $0.00
  • Silverbrooke Reclining Sectional with Storage Console - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Sectional with Storage Console - Massey's Furniture Barn (Watertown, NY)
    Save $1,454.70 Save $0.00

    Silverbrooke Reclining Sectional with Storage Console

    Ashley Furniture
    $6,000.65
    $6,000.65 - $6,000.65
    $6,000.65
    $4,545.95
    $4,545.95 - $4,545.95
    $4,545.95

    Live and lounge luxuriously. This power reclining sectional with storage console brings an ultra-stylish flair to your homeÕs central hub. Its seat...

    View full details
    $6,000.65
    $6,000.65 - $6,000.65
    $6,000.65
    $4,545.95
    $4,545.95 - $4,545.95
    $4,545.95
    Save $1,454.70 Save $0.00
  • Silverbrooke Reclining Sectional with Chaise - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Sectional with Chaise - Massey's Furniture Barn (Watertown, NY)
    Save $1,660.15 Save $0.00

    Silverbrooke Reclining Sectional with Chaise

    Ashley Furniture
    $6,848.12
    $6,848.12 - $6,848.12
    $6,848.12
    $5,187.97
    $5,187.97 - $5,187.97
    $5,187.97

    Live and lounge luxuriously. This power reclining sectional with chaise brings an ultra-stylish flair to your homeÕs central hub. Its seating area ...

    View full details
    $6,848.12
    $6,848.12 - $6,848.12
    $6,848.12
    $5,187.97
    $5,187.97 - $5,187.97
    $5,187.97
    Save $1,660.15 Save $0.00
  • Silverbrooke Reclining Sectional with Storage Consoles - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Sectional with Storage Consoles - Massey's Furniture Barn (Watertown, NY)
    Save up to $1,550.46 Save $0.00

    Silverbrooke Reclining Sectional with Storage Consoles

    Ashley Furniture
    $4,474.51 - $6,395.65
    $4,474.51 - $6,395.65
    $4,474.51
    $3,389.78 - $4,845.19
    $3,389.78 - $4,845.19
    $3,389.78

    Live and lounge luxuriously. This power reclining sectional with storage consoles brings an ultra-stylish flair to your homeÕs central hub. Its sea...

    View full details
    $4,474.51 - $6,395.65
    $4,474.51 - $6,395.65
    $4,474.51
    $3,389.78 - $4,845.19
    $3,389.78 - $4,845.19
    $3,389.78
    Save up to $1,550.46 Save $0.00
  • Silverbrooke Reclining Sectional with Double Chaise and Storage Consoles - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Sectional with Double Chaise and Storage Consoles - Massey's Furniture Barn (Watertown, NY)
    Save $1,239.47 Save $0.00

    Silverbrooke Reclining Sectional with Double Chaise and Storage Consoles

    Ashley Furniture
    $5,112.81
    $5,112.81 - $5,112.81
    $5,112.81
    $3,873.34
    $3,873.34 - $3,873.34
    $3,873.34

    Live and lounge luxuriously. This power reclining sectional with double chaise and storage consoles brings an ultra-stylish flair to your homeÕs ce...

    View full details
    $5,112.81
    $5,112.81 - $5,112.81
    $5,112.81
    $3,873.34
    $3,873.34 - $3,873.34
    $3,873.34
    Save $1,239.47 Save $0.00
  • Silverbrooke Reclining Sectional with Double Chaise - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Sectional with Double Chaise - Massey's Furniture Barn (Watertown, NY)
    Save $1,307.57 Save $0.00

    Silverbrooke Reclining Sectional with Double Chaise

    Ashley Furniture
    $5,393.72
    $5,393.72 - $5,393.72
    $5,393.72
    $4,086.15
    $4,086.15 - $4,086.15
    $4,086.15

    Live and lounge luxuriously. This power reclining sectional with double chaise brings an ultra-stylish flair to your homeÕs central hub. Its seatin...

    View full details
    $5,393.72
    $5,393.72 - $5,393.72
    $5,393.72
    $4,086.15
    $4,086.15 - $4,086.15
    $4,086.15
    Save $1,307.57 Save $0.00
  • Silverbrooke Reclining Sectional with Chaise and Storage Console - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Sectional with Chaise and Storage Console - Massey's Furniture Barn (Watertown, NY)
    Save $1,030.56 Save $0.00

    Silverbrooke Reclining Sectional with Chaise and Storage Console

    Ashley Furniture
    $4,251.07
    $4,251.07 - $4,251.07
    $4,251.07
    $3,220.51
    $3,220.51 - $3,220.51
    $3,220.51

    Live and lounge luxuriously. This power reclining sectional with chaise and storage console brings an ultra-stylish flair to your homeÕs central hu...

    View full details
    $4,251.07
    $4,251.07 - $4,251.07
    $4,251.07
    $3,220.51
    $3,220.51 - $3,220.51
    $3,220.51
    Save $1,030.56 Save $0.00
  • Silverbrooke Reclining Sofa Chaise - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Sofa Chaise - Massey's Furniture Barn (Watertown, NY)
    Save $934.81 Save $0.00

    Silverbrooke Reclining Sofa Chaise

    Ashley Furniture
    $3,856.08
    $3,856.08 - $3,856.08
    $3,856.08
    $2,921.27
    $2,921.27 - $2,921.27
    $2,921.27

    Live and lounge luxuriously. This power reclining sectional sofa chaise brings an ultra-stylish flair to your homeÕs central hub. Its seating area ...

    View full details
    $3,856.08
    $3,856.08 - $3,856.08
    $3,856.08
    $2,921.27
    $2,921.27 - $2,921.27
    $2,921.27
    Save $934.81 Save $0.00
  • Silverbrooke Power Reclining Sectional with Chaise - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Power Reclining Sectional with Chaise - Massey's Furniture Barn (Watertown, NY)
    Save up to $1,532.07 Save $0.00

    Silverbrooke Power Reclining Sectional with Chaise

    Ashley Furniture
    $3,327.75 - $6,319.80
    $3,327.75 - $6,319.80
    $3,327.75
    $2,521.02 - $4,787.73
    $2,521.02 - $4,787.73
    $2,521.02

    Live and lounge luxuriously. This power reclining sectional with chaise brings an ultra-stylish flair to your homeÕs central hub. Its seating area ...

    View full details
    $3,327.75 - $6,319.80
    $3,327.75 - $6,319.80
    $3,327.75
    $2,521.02 - $4,787.73
    $2,521.02 - $4,787.73
    $2,521.02
    Save up to $1,532.07 Save $0.00
  • Silverbrooke Power Reclining Sectional - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Power Reclining Sectional - Massey's Furniture Barn (Watertown, NY)
    Save up to $1,418.92 Save $0.00

    Silverbrooke Power Reclining Sectional

    Ashley Furniture
    $3,008.60 - $5,853.06
    $3,008.60 - $5,853.06
    $3,008.60
    $2,279.24 - $4,434.14
    $2,279.24 - $4,434.14
    $2,279.24

    Live and lounge luxuriously. This power reclining sectional brings an ultra-stylish flair to your homeÕs central hub. Its seating area is wrapped i...

    View full details
    $3,008.60 - $5,853.06
    $3,008.60 - $5,853.06
    $3,008.60
    $2,279.24 - $4,434.14
    $2,279.24 - $4,434.14
    $2,279.24
    Save up to $1,418.92 Save $0.00
  • Silverbrooke Reclining Loveseat - Massey's Furniture Barn (Watertown, NY)
    Silverbrooke Reclining Loveseat - Massey's Furniture Barn (Watertown, NY)
    Save $633.60 Save $0.00

    Silverbrooke Reclining Loveseat

    Ashley Furniture
    $2,613.60
    $2,613.60 - $2,613.60
    $2,613.60
    $1,980.00
    $1,980.00 - $1,980.00
    $1,980.00

    Live and lounge luxuriously. This power reclining loveseat brings an ultra-stylish flair to your homeÕs central hub. Its seating area is wrapped in...

    View full details
    $2,613.60
    $2,613.60 - $2,613.60
    $2,613.60
    $1,980.00
    $1,980.00 - $1,980.00
    $1,980.00
    Save $633.60 Save $0.00
  • Ummi Swivel Accent Ottoman - Massey's Furniture Barn (Watertown, NY)
    Ummi Swivel Accent Ottoman - Massey's Furniture Barn (Watertown, NY)
    Save $54.78 Save $0.00

    Ummi Swivel Accent Ottoman

    Ashley Furniture
    $225.98
    $225.98 - $225.98
    $225.98
    $171.20
    $171.20 - $171.20
    $171.20

    Flair and function are packed into one small package with this accent ottoman. Faux leather upholstery lends a casually cool vibe, while a swivel b...

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    $225.98
    $225.98 - $225.98
    $225.98
    $171.20
    $171.20 - $171.20
    $171.20
    Save $54.78 Save $0.00
  • Danvale Pillow (Set of 4) - Massey's Furniture Barn (Watertown, NY)
    Danvale Pillow (Set of 4) - Massey's Furniture Barn (Watertown, NY)
    Save $44.56 Save $0.00

    Danvale Pillow (Set of 4)

    Ashley Furniture
    $183.82
    $183.82 - $183.82
    $183.82
    $139.26
    $139.26 - $139.26
    $139.26

    Elevate your space with this sleek accent pillow. A reversible solid design and supple green faux leather offer a refined minimalist look with prac...

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    $183.82
    $183.82 - $183.82
    $183.82
    $139.26
    $139.26 - $139.26
    $139.26
    Save $44.56 Save $0.00
  • Braydunn Swivel Glider Accent Chair - Massey's Furniture Barn (Watertown, NY)
    Braydunn Swivel Glider Accent Chair - Massey's Furniture Barn (Watertown, NY)
    Save $189.21 Save $0.00

    Braydunn Swivel Glider Accent Chair

    Ashley Furniture
    $780.50
    $780.50 - $780.50
    $780.50
    $591.29
    $591.29 - $591.29
    $591.29

    Settle into the buttery softness of this accent chair. Upholstered in a combination of rich espresso brown leather and skillfully matched faux leat...

    View full details
    $780.50
    $780.50 - $780.50
    $780.50
    $591.29
    $591.29 - $591.29
    $591.29
    Save $189.21 Save $0.00
  • Goda Accent Chair - Massey's Furniture Barn (Watertown, NY)
    Goda Accent Chair - Massey's Furniture Barn (Watertown, NY)
    Save $154.77 Save $0.00

    Goda Accent Chair

    Ashley Furniture
    $638.44
    $638.44 - $638.44
    $638.44
    $483.67
    $483.67 - $483.67
    $483.67

    New Product - Professional Photography Coming Soon

    Indulge in this captivating accent chair. The caramel-colored faux leather offers a smooth and inviting feel, creating a beautiful contrast with es...

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    $638.44
    $638.44 - $638.44
    $638.44
    $483.67
    $483.67 - $483.67
    $483.67
    Save $154.77 Save $0.00
  • Bolsena Sofa Sleeper - Massey's Furniture Barn (Watertown, NY)
    Bolsena Sofa Sleeper - Massey's Furniture Barn (Watertown, NY)
    Save $414.70 Save $0.00

    Bolsena Sofa Sleeper

    Ashley Furniture
    $1,710.65
    $1,710.65 - $1,710.65
    $1,710.65
    $1,295.95
    $1,295.95 - $1,295.95
    $1,295.95

    Few sofa sleepers demand attention like this one. It's wrapped in a combination of high-quality leather and expertly matched faux leather upholster...

    View full details
    $1,710.65
    $1,710.65 - $1,710.65
    $1,710.65
    $1,295.95
    $1,295.95 - $1,295.95
    $1,295.95
    Save $414.70 Save $0.00
  • Emilia Sectional Sofa - Massey's Furniture Barn (Watertown, NY)
    Emilia Sectional Sofa - Massey's Furniture Barn (Watertown, NY)
    Save $989.87 Save $0.00

    Emilia Sectional Sofa

    Ashley Furniture
    $4,083.20
    $4,083.20 - $4,083.20
    $4,083.20
    $3,093.33
    $3,093.33 - $3,093.33
    $3,093.33

    Catering to your contemporary lifestyle, this sectional sofa is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cushions...

    View full details
    $4,083.20
    $4,083.20 - $4,083.20
    $4,083.20
    $3,093.33
    $3,093.33 - $3,093.33
    $3,093.33
    Save $989.87 Save $0.00
  • Emilia Sectional Loveseat - Massey's Furniture Barn (Watertown, NY)
    Emilia Sectional Loveseat - Massey's Furniture Barn (Watertown, NY)
    Save $710.29 Save $0.00

    Emilia Sectional Loveseat

    Ashley Furniture
    $2,929.96
    $2,929.96 - $2,929.96
    $2,929.96
    $2,219.67
    $2,219.67 - $2,219.67
    $2,219.67

    Catering to your contemporary lifestyle, this sectional loveseat is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cush...

    View full details
    $2,929.96
    $2,929.96 - $2,929.96
    $2,929.96
    $2,219.67
    $2,219.67 - $2,219.67
    $2,219.67
    Save $710.29 Save $0.00
  • Kierreys Swivel Accent Chair - Massey's Furniture Barn (Watertown, NY)
    Kierreys Swivel Accent Chair - Massey's Furniture Barn (Watertown, NY)
    Save $182.60 Save $0.00

    Kierreys Swivel Accent Chair

    Ashley Furniture
    $714.58
    $714.58 - $753.21
    $714.58
    $541.35
    $541.35 - $570.61
    $541.35
    3D Available

    Experience the perfect blend of well-appointed comfort and stylish design with this swivel accent chair. Its supple leather and barrel back invite ...

    View full details
    $714.58
    $714.58 - $753.21
    $714.58
    $541.35
    $541.35 - $570.61
    $541.35
    Save $182.60 Save $0.00
  • Emilia Sectional - Massey's Furniture Barn (Watertown, NY)
    Emilia Sectional - Massey's Furniture Barn (Watertown, NY)
    Save up to $2,122.54 Save $0.00

    Emilia Sectional

    Ashley Furniture
    $5,295.76 - $8,755.47
    $5,295.76 - $8,755.47
    $5,295.76
    $4,011.94 - $6,632.93
    $4,011.94 - $6,632.93
    $4,011.94
    3D Available

    Catering to your contemporary lifestyle, this sectional is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cushions and ...

    View full details
    $5,295.76 - $8,755.47
    $5,295.76 - $8,755.47
    $5,295.76
    $4,011.94 - $6,632.93
    $4,011.94 - $6,632.93
    $4,011.94
    Save up to $2,122.54 Save $0.00
  • Emilia Oversized Accent Ottoman - Massey's Furniture Barn (Watertown, NY)
    Emilia Oversized Accent Ottoman - Massey's Furniture Barn (Watertown, NY)
    Save up to $234.09 Save $0.00

    Emilia Oversized Accent Ottoman

    Ashley Furniture
    $951.11 - $965.63
    $951.11 - $965.63
    $951.11
    $720.54 - $731.54
    $720.54 - $731.54
    $720.54
    3D Available

    Catering to your contemporary lifestyle, this ottoman is a handsome marriage of masculine and feminine sensibilities. A plush top softens the look ...

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    $951.11 - $965.63
    $951.11 - $965.63
    $951.11
    $720.54 - $731.54
    $720.54 - $731.54
    $720.54
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