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Was very nice & helpful to my needs. Gave very good informational details that helped us decide which couch and recli...
Great customer service! My father and I have been coming here for years for mattresses, dressers, and different furni...
Always a pleasure to go here. They have such a huge selection. The staff is always very friendly and not pushy at all...
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Signature Design by Ashley

Shop the Signature Design collection at Massey's Furniture Barn in Watertown, NY. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Watertown to see the collection in person. Delivery and flexible financing available. Financing options available.

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  • Foreside Reclining Sofa - Massey's Furniture Barn (Watertown, NY)
    Foreside Reclining Sofa - Massey's Furniture Barn (Watertown, NY)
    Save $295.97 Save $0.00

    Foreside Reclining Sofa

    Ashley Furniture
    $1,220.89
    $1,220.89 - $1,220.89
    $1,220.89
    $924.92
    $924.92 - $924.92
    $924.92

    Sometimes seeing is believing. And you can rest assured that this reclining sofa is every bit as indulgent as it looks. Designed to put you in the ...

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    $1,220.89
    $1,220.89 - $1,220.89
    $1,220.89
    $924.92
    $924.92 - $924.92
    $924.92
    Save $295.97 Save $0.00
  • Foreside Reclining Loveseat with Console - Massey's Furniture Barn (Watertown, NY)
    Foreside Reclining Loveseat with Console - Massey's Furniture Barn (Watertown, NY)
    Save $286.15 Save $0.00

    Foreside Reclining Loveseat with Console

    Ashley Furniture
    $1,180.38
    $1,180.38 - $1,180.38
    $1,180.38
    $894.23
    $894.23 - $894.23
    $894.23

    Sometimes seeing is believing. And you can rest assured that this reclining loveseat with console is every bit as indulgent as it looks. Designed t...

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    $1,180.38
    $1,180.38 - $1,180.38
    $1,180.38
    $894.23
    $894.23 - $894.23
    $894.23
    Save $286.15 Save $0.00
  • Foreside Recliner - Massey's Furniture Barn (Watertown, NY)
    Foreside Recliner - Massey's Furniture Barn (Watertown, NY)
    Save $177.35 Save $0.00

    Foreside Recliner

    Ashley Furniture
    $731.57
    $731.57 - $731.57
    $731.57
    $554.22
    $554.22 - $554.22
    $554.22

    Sometimes seeing is believing. And you can rest assured that this rocker recliner is every bit as indulgent as it looks. Designed to put you in the...

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    $731.57
    $731.57 - $731.57
    $731.57
    $554.22
    $554.22 - $554.22
    $554.22
    Save $177.35 Save $0.00
  • Jaycott Next-Gen Nuvella Pillow (Set of 4) - Massey's Furniture Barn (Watertown, NY)
    Jaycott Next-Gen Nuvella Pillow (Set of 4) - Massey's Furniture Barn (Watertown, NY)
    Save $47.24 Save $0.00

    Jaycott Next-Gen Nuvella Pillow (Set of 4)

    Ashley Furniture
    $194.86
    $194.86 - $194.86
    $194.86
    $147.62
    $147.62 - $147.62
    $147.62

    This accent pillow is designed with your leisure and luxury in mind. And the durable high-performance fabric is designed for softness, strength and...

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    $194.86
    $194.86 - $194.86
    $194.86
    $147.62
    $147.62 - $147.62
    $147.62
    Save $47.24 Save $0.00
  • Seanow Next-Gen Nuvella Pillow - Massey's Furniture Barn (Watertown, NY)
    Seanow Next-Gen Nuvella Pillow - Massey's Furniture Barn (Watertown, NY)
    Save $15.47 Save $0.00

    Seanow Next-Gen Nuvella Pillow

    Ashley Furniture
    $63.80
    $63.80 - $63.80
    $63.80
    $48.33
    $48.33 - $48.33
    $48.33
    3D Available

    Looking for distinctive designs to tie a room together? This accent pillow, with its bold geometric pattern, is a perfect choice. And the durable h...

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    $63.80
    $63.80 - $63.80
    $63.80
    $48.33
    $48.33 - $48.33
    $48.33
    Save $15.47 Save $0.00
  • Freybourne Next-Gen Nuvella Swivel Accent Chair - Massey's Furniture Barn (Watertown, NY)
    Freybourne Next-Gen Nuvella Swivel Accent Chair - Massey's Furniture Barn (Watertown, NY)
    Save $135.78 Save $0.00

    Freybourne Next-Gen Nuvella Swivel Accent Chair

    Ashley Furniture
    $560.09
    $560.09 - $560.09
    $560.09
    $424.31
    $424.31 - $424.31
    $424.31
    3D Available

    Your love for low-maintenance lounging can take an unexpected turn with this Next-Gen Nuvella™ swivel accent chair. Upkeep is a breeze thanks to it...

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    $560.09
    $560.09 - $560.09
    $560.09
    $424.31
    $424.31 - $424.31
    $424.31
    Save $135.78 Save $0.00
  • Brockner Next-Gen Nuvella Pillow - Massey's Furniture Barn (Watertown, NY)
    Brockner Next-Gen Nuvella Pillow - Massey's Furniture Barn (Watertown, NY)
    Save $13.46 Save $0.00

    Brockner Next-Gen Nuvella Pillow

    Ashley Furniture
    $55.52
    $55.52 - $55.52
    $55.52
    $42.06
    $42.06 - $42.06
    $42.06
    3D Available

    Add a splash of geo pattern to the pool party. This indoor/outdoor accent pillow is made from durable high-performance fabric that's designed for s...

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    $55.52
    $55.52 - $55.52
    $55.52
    $42.06
    $42.06 - $42.06
    $42.06
    Save $13.46 Save $0.00
  • Aureta Power Lift Recliner - Massey's Furniture Barn (Watertown, NY)
    Aureta Power Lift Recliner - Massey's Furniture Barn (Watertown, NY)
    Save $259.95 Save $0.00

    Aureta Power Lift Recliner

    Ashley Furniture
    $1,072.30
    $1,072.30 - $1,072.30
    $1,072.30
    $812.35
    $812.35 - $812.35
    $812.35

    Take total relaxation for a spin. Made with affordable comfort and style in mind, this power lift recliner is loaded with features that take loungi...

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    $1,072.30
    $1,072.30 - $1,072.30
    $1,072.30
    $812.35
    $812.35 - $812.35
    $812.35
    Save $259.95 Save $0.00
  • Alainmont Next-Gen Nuvella Swivel Power Recliner - Massey's Furniture Barn (Watertown, NY)
    Alainmont Next-Gen Nuvella Swivel Power Recliner - Massey's Furniture Barn (Watertown, NY)
    Save $285.26 Save $0.00

    Alainmont Next-Gen Nuvella Swivel Power Recliner

    Ashley Furniture
    $1,176.70
    $1,176.70 - $1,176.70
    $1,176.70
    $891.44
    $891.44 - $891.44
    $891.44

    Indulge in ultimate comfort and style with this Next-Gen Nuvella™ swivel power recliner. The contemporary chair allows you to effortlessly find the...

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    $1,176.70
    $1,176.70 - $1,176.70
    $1,176.70
    $891.44
    $891.44 - $891.44
    $891.44
    Save $285.26 Save $0.00
  • Product image
    Acklen Place Power Reclining Sectional image
    Save up to $1,419.28 Save $0.00

    Acklen Place Power Reclining Sectional

    Ashley Furniture
    $1,951.49 - $5,854.52
    $1,951.49 - $5,854.52
    $1,951.49
    $1,478.40 - $4,435.24
    $1,478.40 - $4,435.24
    $1,478.40

    Enjoy the endless adaptability of this power reclining sectional. Whether you’re hosting guests, setting up for movie night or just need a refresh,...

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    $1,951.49 - $5,854.52
    $1,951.49 - $5,854.52
    $1,951.49
    $1,478.40 - $4,435.24
    $1,478.40 - $4,435.24
    $1,478.40
    Save up to $1,419.28 Save $0.00
  • Acklen Place Oversized Power Recliner - Massey's Furniture Barn (Watertown, NY)
    Acklen Place Oversized Power Recliner - Massey's Furniture Barn (Watertown, NY)
    Save $264.87 Save $0.00

    Acklen Place Oversized Power Recliner

    Ashley Furniture
    $1,092.58
    $1,092.58 - $1,092.58
    $1,092.58
    $827.71
    $827.71 - $827.71
    $827.71

    Enjoy the endless adaptability of this power recliner. Whether you're indulging in slow mornings or settling in for movie night, it keeps you comfo...

    View full details
    $1,092.58
    $1,092.58 - $1,092.58
    $1,092.58
    $827.71
    $827.71 - $827.71
    $827.71
    Save $264.87 Save $0.00
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